Category

Business

How to tell if your business will benefit from design.

All business owners have at least one thing in common. We’ve all questioned our decisions at one time or another. Will “X” be the best thing for business? Will hiring this person ultimately bring more revenue to the company? Should we really expand into this market?

It’s what we do. We make decisions all day long that effect our companies. Particularly when the economy is not yet back to…

Is Your Business Hiding In the Shadows?

Groundhog coming out of its burrow

Today is Groundhog Day. (Happy Groundhog Day by the way!)

According to legend, if it is cloudy when a groundhog emerges from its burrow, then spring will come early. YAY! If it is sunny causing the groundhog to see its shadow, it will retreat back into its burrow, and winter will continue for six more weeks. Companies do this every day and don’t need a special holiday commemorating it. T…

How your business can deal with the end of the world (later this week).

Mayan Calendar

By now we’ve all heard about the possible impending doomsday scheduled for December 21st, 2012 (Friday).

There are those that think the world will go out in grand apocalyptic style. There are those that think this is Hollywood and Corporate America’s way of cashing in on yet another ridiculous theory. There are those that think this was all one big misunderstanding and the Ancient Mayans…

Behind the scenes of Logan Gattis Designs and what you can learn from our mistakes

Things have been relatively quiet over here for the last month due to my trip to Ireland and London for the Olympics. To get things started again we’re kicking off with a 30 minute video that will show you what to do and what not to do when it comes to your marketing efforts.

We all struggle with marketing in one way or another. You might find yourself asking, “Am I doing it right?” , “Am I…

The ‘Adrenaline Junkie’ Method for Finding Your Differentiation Point.

Adrenaline Junkie big wave surfing

 

You can’t figure out how you got here.

You take a deep breath but it doesn’t seem to help. You still feel your lungs burning at the sensation of air flowing in. You try to calm yourself but that only makes matters worse.

Your brain starts moving 90 miles an hour and you begin thinking of the things that could go wrong, that most certainly will go wrong, and all the things you’ll never…

With all the design template sites out there, why hire a designer?

searching for graphic designers

You’re stoked. You just started a brand new company and life is grand. Paperwork is filled out. It’s official. And you can’t wait to prove everyone that said you couldn’t do it wrong.

You’re a smart person. You know the next step is a logo. You also know that Google is approaching world domination, so you hop online to find your options. Logically, you begin with “where to get a logo” or…

Are you a semi-local business? If so you need to see this…

Hi Everyone!
If you’re a semi-local business you definitely won’t want to miss this Semi-Local Business Survey. 

First, let’s describe what a semi-local business is. According to Firepole Marketing and Small Business, Big Vision authors Matthew and Adam Toren, a semi-local business has a couple of characteristics separating it from other businesses.

“Semi-local businesses are businesses…

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